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Can your people tell you the ‘why’ behind your transformation?

No? Try this?

– Connect all updates to the reasons you’re changing… e.g. bigger market share, easier approvals etc.

– Include what the changes mean for them personally… e.g. professional development, pain-free processes.

– And what they mean for the company… e.g. adapt to change faster, survive and compete. 

Doing this regularly will embed the why, and align your people to your transformation.

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