Goals of communications:
Inform
Important information or actions
Learn
Learn and knowledge share
Action
Drive actions and behaviour
Culture
Influence culture, hearts & minds
Agile Communications Activities Plan - PI1
PI1.1
Day 1
Communication from LT on day 1 of PI
Goal: I
Day 2
Leadership Team Stand up - update on Agile Transformation
Example agenda:
- Update on the Agile Transformation
- Next steps
- Q&A
Day 7
Launch of Agile Transformation website
Example:
- Exciting News! Your new go to place for all things Agile is now live!
Day 7
Communication on the launch of Agile Transformation website
Goal: I
Day 9
Learning activity - Agile Transformation
Goal: LA
PI1.2
Day 1
Colleague interview
Example content:
- Inspiring blog about their new role as an RTE
Day 2
Leadership Team Stand up - update on Agile Transformation
Example agenda:
- Update on the Agile Transformation
- Next steps
- Q&A
Day 2
Learning activity - Theme tbc
Goal: LA
Day 3
Thematic article for Agile Transformation site
Goal: LCA
Day 4
Colleague storytelling
Goal: LCA
Day 6
Colleague interview
Goal: C
Day 7
Thematic article for Agile Transformation site
Goal: LCA
Day 8
Colleague storytelling
Goal: LCA
Day 10
Agile Transformation Weekly News Roundup
Goal:
ILCA
PI1.3
Day 1
Colleague interview
Example content:
- Inspiring blog about their role as an Architect
Day 2
Leadership Team Stand up - update on Agile Transformation
Example agenda:
- Update on the Agile Transformation
- Next steps
- Q&A
Day 3
Thematic article for Agile Transformation site
Goal: LCA
Day 4
Leadership Team checkpoint
Goal: C
Day 4
Colleague storytelling
Goal: LCA
Day 5
Agile Transformation Weekly News Roundup
Goal:
ILCA
Day 6
Colleague interview
Goal: C
Day 7
Learning activity - Theme tbc
Goal: LA
Day 7
Agile Transformation article for Home Page
Goal: ILCA
Day 9
Colleague storytelling
Goal: LCA
Day 10
Agile Transformation Weekly News Roundup
Goal:
ILCA
PI1.4
Day 1
Colleague interview
Example content:
- Inspiring blog about their role as an Engineer
Day 2
All Hands with org on Agile Transformation
Example agenda:
- Update on the Agile Transformation
- Next steps
- Q&A
Day 3
Thematic article for Agile Transformation site
Goal: LCA
Day 4
Colleague storytelling
Goal: LCA
Day 4
Learning activity - Agile Transformation
Goal: LA
Day 5
Agile Transformation Weekly News Roundup
Goal:
ILCA
Day 6
Colleague interview
Goal: C
Day 8
Thematic article for Agile Transformation site
Goal: LCA
Day 9
Colleague storytelling
Goal: LCA
Day 10
Agile Transformation Weekly News Roundup
Goal:
ILCA
PI1.5
Day 1
Colleague interview
Example content:
- Inspiring blog about their new role as a Scrum Master
Day 2
Leadership Team Stand up - update on Agile Transformation
Example agenda:
- Update on the Agile Transformation
- Next steps
- Q&A
Day 2
Learning activity - Theme tbc
Goal: LA
Day 3
Thematic article for Agile Transformation site
Goal: LCA
Day 4
Colleague storytelling
Goal: LCA
Day 5
Agile Transformation Weekly News Roundup
Goal:
ILCA
Day 6
Colleague interview
Goal: C
Day 7
Agile Transformation article for Home Page
Goal: ILCA
Day 9
Colleague storytelling
Goal: LCA
Day 10
Agile Transformation Weekly News Roundup
Goal:
ILCA
PI1.6
Day 1
Colleague interview
Example content:
- Inspiring blog about their new role as a Product Owner
Day 2
Leadership Team Stand up - update on Agile Transformation
Example agenda:
- Update on the Agile Transformation
- Next steps
- Q&A
Day 2
Learning activity - Theme tbc
Goal: LA
Day 3
Thematic article for Agile Transformation site
Goal: LCA
Day 4
Colleague storytelling
Goal: LCA
Day 5
Agile Transformation Weekly News Roundup
Goal:
ILCA
Day 6
Colleague interview
Goal: C
Day 6
Leadership Team checkpoint
Goal: C
Day 7
Executive/Sponsor Checkpoint
Goal: C
Day 8
Thematic article for Agile Transformation site
Goal: LCA
Day 9
Colleague storytelling
Goal: LCA
Day 10
Agile Transformation Weekly News Roundup
Goal:
ILCA
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